For All Athletes

Our product designs improve performance and enjoyment for self-propelled adventurers of all levels.

The Ultimate Direction Difference

We're constantly innovating, collaborating, and testing our products with athletes around the globe.

  • At Ultimate Direction, we believe creating sustainable products and processes can help shape a better future and outdoor experience for everyone.
  • That's why all our product is 100% BPA-free and all apparel is 100% PFC-free.
  • With 20% of our new apparel made using recycled materials, we pushed sustainable design even further.
  • 45% of the new apparel fabric is also bluesign® certified and 35% is OEKO-TEX® certified.

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Ultimate Direction - 2L Water Bladder - Blue

 100% Authentic ItemRecommended Use : Outdoor, Sports, Hiking, TrekkingType : Water Bladder, Wa..


Ultimate Direction - 1.5L Water Bladder - Hydrapak

 SAFE AND RELIABLE, 100% BPA & PVC FREE FEATURESInsulated reservoir and drink tube kee..


Ultimate Direction - Fastdraw 300 - ONYX

FEATURESComes with Flexform™ II 300 bottleLarge zippered back pocket capable of holding up to an iPh..


Ultimate Direction - Fastdraw 500 - ONYX

FeaturesComes with Flexform™ II 500 bottlePocket with clear touchscreen window is capable of holding..


Ultimate Direction - Race Vest 6.0 - Blue

LIGHT. FAST. BREATHABLE.Optimized or setting PRs at your fastest pace yet. Featherlight yet feature ..


Ultimate Direction - Race Vest 6.0 - Onyx

Optimized or setting PRs at your fastest pace yet. Featherlight yet feature rich, the Race Vest uses..